It has been rightly said, the way you dress will be the way you will be addressed. The impact that the first impression makes on an individual or group you come in contact with is pretty crucial. It is also true that your clothing speaks before you do. No matter you utter a word or not, the way you dress speaks volumes about you. Your clothing communicates status, trust, wisdom and wealth to the world.
Clothing communicates your attention to detail or the lack of it. Below are the top 6 clothing brands in India that offer a wide range of chic and trendy clothing for the fashion conscious in the Indian market.
The Raymonds brand is one of the oldest and well known clothing brands in India with a vast network covering more than 45,000 retail outlets and 500 company owned showrooms spread across 500 cities in India. Some of the brand names sold under the Raymonds banner in India are Park Avenue offering basic range of clothing, Manzoni in the super premium segment, ColorPlus in the premium casual segment, Parx in the semiformal range, Be, designer range, Zapp for formal range, Raymonds Shop, its lifestyle brand and Notting Hill in the popular price segment.
2. Allen Solly
Allen Solly was launched in India in the year 1993 and brought a totally new concept to mens clothing in India, Friday Dressing. In the following years, the brand with its rich heritage proved to be the most enduring of the Madura Fashion and Lifestyle brand. Today it is 1 of India’s extremely popular and widely recognised brands in the premium branded clothing segment. Customers understand it as an upbeat and vibrant workwear brand making Allen Solly’s Friday Dressing highly successful and one of the most sought after brands in India.
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Established in the year 1851, Arrow a genuine American brand was brought to Indian shores by Arvind Mills in the year 1987 with more than 100 stores in India. Arrow is a life style brand for the sophisticated and discerning male. All Arrow apparel are designed in tune with current trends of the international market. Arrow aims to complement a customer’s personality and not over power it. The brand makes a powerful statement of distinction and class through its clothing line. The brand’s product range includes formal and casual shirts, T-shirts, trousers, jackets, shorts, denims, suits and blazers. The brand is also known for its ecofriendly manufacturing practices.
Wrangler jeans first introduced in USA in the year 1946 was originally manufactured as rugged wear for cow boys. Improvement in fabric manufacturing technology in 1960 resulted in use of a softer but heavier denim known as broken twill with multi direction weave pattern. This denim enabled expansion of Wrangler’s to newer territories to include women jeans.
Arvind Fashions, a Arvind Mills subsidiary announced that it had acquired the licence to manufacture and market Wrangler jeans from VF Corporation, U.S.A. The special denim fabric would be manufactured at Arvind’s Gujarat denim plant. Arvind Fashions introduced several varieties of Wrangler products in India to include the western range, original cow boy cut, authentic, core range wear, retro for women, Trail for outdoor enthusiasts and Chinos, casual, but smart wear.
Provogue is another leading clothing and accessories brand based out of Mumbai, Maharashtra. The brand was launched in the year 1997 as a mens fashion contemporary clothing range with styling uniquely relevant for Indian market. Provogue quickly established a strong presence in India. Through these years the brand has evolved into a comprehensive range of mens and womens fashion clothing and accessories winning numerous awards along the way.
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Launched in the year 1989, Killer has been the flag ship brand of Kewal Kiran Clothing. A power brand widely known for being trendy, vibrant, youthful, and with attitude. The brand’s main focus is on the 16 to 25 years youth market. The brand enjoys a leading position in premium mens wear segment. Killer jeans is the top selling jeans brand in India. The product range includes shirts, jackets and jeans. The brand boasts of a comprehensive collection trendy with top quality fit and finish with the attitude statement a customer wants to make.
The clothing industry has grown by leaps and bounds in India thanks to clever advertising and marketing coupled with a focus on quality and comfort with a host of options from premium priced to popular priced products for the masses. Feel free to put down your thoughts on these top 6 clothing brands in India in the comments section underneath.